Gridwiz CI
The CI is a key element and symbolic reference point for consistent expression of Gridwiz's identity. Gridwiz's identity needs to be expressed based on the CI motifs. The CI motifs communicate Gridwiz's brand image as a clean energy startup that puts a high emphasis on the environment.
Meaning of Composition
The first letter 'G' symbolizes the power button to represent energy control, and the dot in the letter 'i' is designed as a leaf meaning the environment. Altogether, the logo depicts Gridwiz's identity as the leading clean energy startup.
Meaning of Colors
The combination of Gridwiz's colors signify energy and the Earth: green for the land, dark blue for the ocean, light blue for the sky, and light green for clean energy.
Grew Green
Pantone 152-7C Hex #649D42 R 100 . G 157 . B
66 C 60 . M 0 . Y
85 . K 21
Grew Blue
Pantone 293U Hex #0067B1 R 0 . G 103 . B
177 C 89 . M 55 . Y
0 . K 0
Grew Sky
Pantone 2201C Hex #00AED6 R 0 . G 174 . B
214 C 74 . M 7 . Y
11 . K 0
Grew Energy
Pantone 395U Hex #EDEC3F R 237 . G 236 . B
63 C 11 . M 0 . Y
76 . K 0